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b.young – fashion without compromise

Life these days is non-stop. With work, family life and social media to contend with, it’s no surprise women today are trying to find a way to express themselves. Say hello to b.young, the label that offers fashion without compromising price, quality or comfort. With something to offer for almost every need, here is your chance to mix up your style and blend timeless designs with trendy numbers. From floral patterns to block colours, this brand shows you the path to looking and feeling good! A mix of classic and daring designs greet you in all categories, from jumpsuits & overalls to jumpers & knitwear, you will see that this is a label that is not afraid to step out of its comfort zone. It’s not hard to find the outfit that you need given the vast variety; dresses that come in a mix of prints, bright colours and classic monochromes are ready to be mixed with timeless blazers or fun jackets or coats depending on the time of year.

The b.young mindset

A Danish fashion brand founded in 1991, b.young quickly became an innovator for classic fashion with a twist. Designed for the modern woman, the label is passionate about fashion. With six new lines per year on offer, their drive to encourage creativity in your look of choice knows no bounds. Something new is available every season and thus, this brand offers the building blocks to complete your desired look. Along with their dedication to creating looks based on current trends, they have another project close to their hearts: b.fair. A sustainability focus project, as well as the name of a sustainable line, b.fair stands for taking a viable stance through the whole of the creative process. Focusing on the people that make the clothes as much as the women who wear them, the production of their lines is not only about care for the seamstresses and engineers, but also the environment. Materials are recycled or organically produced. They are a part of the Better Cotton Initiative, which trains farmers to maintain ecological and healthy growing environments for organic cotton plants, and even their CLEVERCARE initiative focuses on how to clean and protect your clothes in a way that is kind to the environment and your wallet.

Wearing the b.young label

This brand has its sights set on almost all occasions with its designs. It is easy to match some faux-leather leggings with floral print blouses & tunics for a fun look that is just as practical in an office environment as it is for a walk on the city streets. Jazz it up on chillier days with a bright knit or opt for a monochrome jacket to add definition. Heading to a party? Classic b.young imitation-leather skirts mixed with unassuming tops will definitely turn heads. Create your own b.young look now – online in the ABOUT YOU shop!